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Rick Dameron
Vice President of Marketing
Rick has an extensive background in motorsports, especially with corporate hospitality in NASCAR. He launched his professional career in 1991 by joining the marketing department at North Carolina Speedway. In 1993, he joined Performance PR Plus, a motorsports marketing firm, to service DuPont's new marketing program in NASCAR, and in 2001 was promoted to vice president. He managed all aspects of the program (including PR and hospitality) and was instrumental in growing it into one of the most successful motorsports marketing programs. He was also a key member of the crisis management team following the Hendrick Motorsports plane crash in 2004. Rick moved to Sports Systems in early 2006.
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